MY MALLYA MILES
My article in the Times of India, Vizag edition dated 17th April 2016 MY MALLYA MILES I first started flying Kingfisher Red airlines from Vizag in 2009. Gosh the airlines had fantastic branding. Their counters were bright red and white and that sparkling orange and blue kingfisher bird, with its wings spread, made a terrific impact. At the check-in counter the lady in red had such a sophisticated air that we wouldn’t mind taking the centre seat on the flight if she gave it to us. The bright red coach took us to the ATR aircraft, K-I-N-G-F-I-S-H-E-R was emblazoned in all caps across the length of the aircraft. The first letter K and the last letter R were a little bigger than the rest of the letters. New flyers stopped and took pictures for remembrance and for bragging. And as we climbed up the ramp we were greeted by the ladies with flashing smiles. With their fashionably short red pencil skirts, white blouse and red vests, they looked like models. We took our red seats wit